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Monday, April 19, 2010

Free Advertising Methods

Advertising is important to the success of any business, including web based businesses. If you want to attract more visitors to your website and increase sales you need an advertising strategy that is affordable as well as successful so that you can get the customers you want without breaking your budget.

There is no more cost effective advertising method than those that are free. Fortunately, there are many ways to advertise for free online and some of them can bring in quite a lot of traffic. If you are looking for cost effective ways to advertise consider the following advertising methods which are free.

One of the best methods to advertise your business is article marketing. Internet users are always looking for relevant information, so if you give them information that relates to your business you will be able to not only improve your business credibility but you will be able to attract more visitors. Article marketing works by distributing articles you wrote that are related to your business or product that contain a link to your website. They do not have to promote your product; they merely need to contain useful information. Readers will click you link and be taken to your website where they can then be converted into customers. And because most article directories are free to use this form of advertising won’t cost you a penny.

Social networking and sharing content with other web users is wildly popular today. Millions of web users share content everyday and they love to organize, store, and share their favorite websites as well as make recommendations to other. If enough people talk about your website in forums, message boards, or add your website to their social bookmarking accounts your website will be seen by many people. You can utilize social bookmarking and social networking as an advertising tool if you post links and recommendations to your website on popular social sites. Best of all this type of popular promotion is totally free.

There are even ways to get mainstream advertising opportunities for free such as Google Adwords ads. Getting free Adwords ads with a paid subscription to either Google Adwords or a web hosting account is easier than you think. Most web hosts offer advertising credits to new subscribers so if you are building or moving your website look for a host that will give you these free credits. You can also get free Adwords credits when Google runs promotions for new accounts, so always be on the lookout for these advertising deals.

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